Motives of fitness influencer followers during the COVID-19 pandemic

Fitness influencers promote fitness, nutrition, and a healthy lifestyle through self-made content across different social media. Followers are influenced by fitness influencers and identify with the content that they post on their social media platforms. The COVID-19 pandemic led to the temporary an...

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Bibliographic Details

Main Author:	Jusoy, Maria Mikhaela B. 2000- (Author)
Other Authors:	Guinto, Maria Luisa (adviser.)
Resource Type:	Thesis
Language:	English
Subjects:	COVID-19 Pandemic, 2020. Internet personalities. Physical fitness. Personal trainers.