Marketing management strategies

Bibliografske podrobnosti
Glavni avtor:	Ferrell, O. C.
Drugi avtorji:	Hartline, Michael D.
Format:	Knjiga
Jezik:	English
Izdano:	Australia, Mason, Ohio South-Western Cengage Learning [2011]
Izdaja:	5th ed., international edition.
Teme:	Marketing > Management. Marketing > Management > Case studies.