Marketing strategy and competitive positioning

Marketing strategy and competitive positioning

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Hooley, Graham J.
Rannpháirtithe: Nicoulaud, Brigitte, Piercy, Nigel
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Harlow, England, New York FT Prentice Hall 2008.
Eagrán:4th ed.
Ábhair:
Target marketing.
Marketing > Management.
Rochtain ar líne:Table of contents only