Marketing strategy and competitive positioning

Marketing strategy and competitive positioning

Dettagli Bibliografici
Autore principale: Hooley, Graham J.
Altri autori: Nicoulaud, Brigitte, Piercy, Nigel
Resource Type: Libro
Lingua:English
Pubblicazione: Harlow, England New York FT Prentice Hall 2008.
Edizione:4th ed.
Soggetti:
Target marketing.
Marketing > Management.
Accesso online:Table of contents only

Accesso online

Table of contents only

UP Tacloban Library (UP Tacloban)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
TAC-4058G HF 5415.127 / H66 2008 Regular Circulation On-Shelf