Public relations cases international perspectives

"This unique collection of contemporary international public relations (PR) case studies gives the reader in-depth insight into effective public relations practice in a range of organizational contexts. The global cases demonstrate the breadth and sophistication of the public relations function...

Полное описание

Библиографические подробности
Другие авторы: DeSanto, Barbara 1950- (Редактор), Moss, Danny 1954- (Редактор)
Формат:
Язык:English
Опубликовано: Abingdon, Oxon, New York Routledge 2023.
Редактирование:Third edition.
Предметы: