Essentials of marketing a marketing strategy planning approach

Bibliographic Details
Main Authors: Cannon, Joseph P. (Author), Perreault, William D. Jr (Author), McCarthy, E. Jerome (Author)
Resource Type: Book
Language:English
Published: New York McGraw Hill [2024]
Edition:18 edition.
Subjects:

Technology Management Center (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
TMC-1835 HF 5415 / M23 2024 Regular Circulation On-Shelf