Competing on analytics the new science of winning

Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing su...

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Detaylı Bibliyografya
Asıl Yazarlar: Davenport, Thomas H. 1954- (Yazar), Harris, Jeanne G. (Yazar)
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: Boston, Massachusetts Harvard Business Review Press [2017]
Edisyon:Updated, with a new introduction.
Konular: