Digital marketing strategy text and cases

Manylion Llyfryddiaeth
Prif Awdur:	Urban, Glen L.
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	Upper Saddle River, N.J. Pearson Prentice Hall c2004.
Pynciau:	Marketing > Management. Electronic commerce > Management. Internet marketing. Consumer behavior. Strategic planning.