E-business and e-commerce management strategy, implementation and practice

E-business and e-commerce management strategy, implementation and practice

This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.

Opis bibliograficzny
1. autor: Chaffey, Dave 1963-
Format: Książka
Język:English
Wydane: Harlow, England, New York FT Prentice Hall 2009.
Wydanie:4th ed.
Hasła przedmiotowe:
Electronic commerce.
Business enterprises > Computer networks.
Dostęp online:Table of contents