E-business and e-commerce management strategy, implementation and practice

E-business and e-commerce management strategy, implementation and practice

This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.

Podrobná bibliografie
Hlavní autor: Chaffey, Dave 1963-
Médium: Kniha
Jazyk:English
Vydáno: Harlow, England, New York FT Prentice Hall 2009.
Vydání:4th ed.
Témata:
Electronic commerce.
Business enterprises > Computer networks.
On-line přístup:Table of contents