Essentials of marketing a marketing strategy planning approach

Essentials of marketing a marketing strategy planning approach

Detalles Bibliográficos
Autor principal: Perreault, William D. Jr (Autor)
Otros Autores: Cannon, Joseph P. (Assistant professor of marketing), McCarthy, E. Jerome
Formato: Libro
Lenguaje:English
Publicado: New York, NY McGraw-Hill Education [2017]
Edición:15 edition.
Materias:
Marketing.