Essentials of marketing a marketing strategy planning approach

Essentials of marketing a marketing strategy planning approach

Détails bibliographiques
Auteur principal: Perreault, William D. Jr (Auteur)
Autres auteurs: Cannon, Joseph P. (Assistant professor of marketing), McCarthy, E. Jerome
Format: Livre
Langue:English
Publié: New York, NY McGraw-Hill Education [2017]
Édition:15 edition.
Sujets:
Marketing.