Services marketing and management

Services marketing and management

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Manylion Llyfryddiaeth
Prif Awdur: Gilmore, Audrey
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: London, Thousand Oaks, Calif. Sage Publications 2003.
Pynciau:
Service industries > Marketing.
Service industries > Management.
Mynediad Ar-lein:Table of contents only