Crafting and executing strategy the quest for competitive advantage : concepts and cases

Crafting and executing strategy the quest for competitive advantage : concepts and cases

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Dades bibliogràfiques
Autor principal: Thompson, Arthur A. 1940-
Altres autors: Strickland, A. J. (Alonzo J.), Gamble, John (John E.)
Format: Llibre
Idioma:English
Publicat: Boston McGraw-Hill/Irwin c2010.
Edició:17th ed.
Matèries:
Strategic planning.
Strategic planning > Case studies.
Accés en línia:Table of contents only