Cases in strategic marketing management an integrated approach

Cases in strategic marketing management an integrated approach

Библиографические подробности
Главный автор: McDonald, William J. Ph. D.
Формат: ‌
Язык:English
Опубликовано: Upper Saddle River, N.J. Prentice Hall c1998.
Предметы:
Marketing > Management > Case studies.
Marketing > Decision making > Case studies.
Marketing > Management > Computer programs.
Marketing > Decision making > Computer programs.