Cases in strategic marketing management an integrated approach

Cases in strategic marketing management an integrated approach

Bibliografiska uppgifter
Huvudupphovsman: McDonald, William J. Ph. D.
Materialtyp: Bok
Språk:English
Publicerad: Upper Saddle River, N.J. Prentice Hall c1998.
Ämnen:
Marketing > Management > Case studies.
Marketing > Decision making > Case studies.
Marketing > Management > Computer programs.
Marketing > Decision making > Computer programs.