Conceptual readings in the marketing economy

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Narver, John C. (comp.)
Rannpháirtithe:	Savitt, Ronald (joint comp.)
Formáid:	LEABHAR
Teanga:	English
Foilsithe / Cruthaithe:	New York Holt Rinehart and Winston, [1971]
Sraith:	Holt, Rinehart and Winston marketing series
Ábhair:	Marketing > Addresses, essays, lectures.