Strategic management of technology and innovation.

Strategic management of technology and innovation.

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Detaylı Bibliyografya
Yazar: Burgelman, Robert A.
Diğer Yazarlar: Maidique, Modesto A. (joint author.), Wheelwright, Steven C. 1943- (joint author.)
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: Chicago Irwin c1996.
Edisyon:2nd ed.
Konular:
Technological innovations > Management.
New products > Management.
High technology industries > Management.