Strategic management of technology and innovation.

Detalhes bibliográficos
Autor principal:	Burgelman, Robert A.
Outros Autores:	Maidique, Modesto A. (joint author.), Wheelwright, Steven C. 1943- (joint author.)
Formato:	Livro
Idioma:	English
Publicado em:	Chicago Irwin c1996.
Edição:	2nd ed.
Assuntos:	Technological innovations > Management. New products > Management. High technology industries > Management.