The videostyle of Philippine senatorial candidates in the 2004 elections

The videostyle of Philippine senatorial candidates in the 2004 elections

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The study explores the videostyle of senatorial candidates in the Philippines during the 2004 national elections through content analysis of their televised political spot ads and by using Hall's culture context theory and Hofstede's individualism/collectivism dimension of cultural differe...

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Detalles Bibliográficos
Publicado en:Plaridel : A Philippine Journal of Communication, Media, and Society
Autor Principal: Choa, Kane Errol C. (Author)
Formato: Analytics
Idioma:English
Publicado: 2007.
Subjects:
Television in politics > Philippines.
Political campaigns > Philippines.
Advertising, Political > Philippines.
Acceso en liña:https://forms.gle/KZjBv7aRtY6jiL5E9