Strategies for e-business creating value through electronic and mobile commerce : concepts and cases

Strategies for e-business creating value through electronic and mobile commerce : concepts and cases

Dettagli Bibliografici
Autori principali: Jelassi, Tawfik 1957- (Autore), Enders, Albrecht (Autore)
Natura: Libro
Lingua:English
Pubblicazione: Harlow, England FT Prentice Hall 2008.
Edizione:Second edition.
Soggetti:
Electronic commerce.
Electronic commerce > Europe > Case studies.
Industries > Technological innovations > Economic aspects.
Strategic planning.