Dyfyniad APA

O'Guinn, T. C., Allen, C. T., Scheinbaum, A. C., & Semenik, R. J. (2019). Advertising and integrated brand promotion (Eighth edition.). Cengage.

Dyfyniad Arddull Chicago

O'Guinn, Thomas C., Chris T. Allen, Angeline Close Scheinbaum, and Richard J. Semenik. Advertising and Integrated Brand Promotion. Eighth edition. Boston, MA, USA: Cengage, 2019.

Dyfyniad MLA

O'Guinn, Thomas C., et al. Advertising and Integrated Brand Promotion. Eighth edition. Cengage, 2019.

Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.