Popular music as promotion music and branding in the digital age

Business-as-usual has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges, and what is at stake for mu...

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গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক: Meier, Leslie M. (Author)
বিন্যাস: গ্রন্থ
ভাষা:English
প্রকাশিত: Cambridge, UK Polity Press 2017.
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