Strategic communication theory and practice the cocreational model

"A guide to strategic communication that can be applied across a range of subfields at all three levels--grand strategic, strategic, and tactical communication"--Provided by publisher.

Bibliographische Detailangaben
1. Verfasser: Botan, Carl H. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Hoboken, NJ John Wiley & Sons, Inc. 2018.
Schlagworte: