Kiss, bow, or shake hands sales and marketing : the essential cultural guide--from presentations and promotions to communicating and closing

How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean? Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do--and what to avoid--in any given sales or marketing situation, fr...

Ausführliche Beschreibung

Bibliographische Detailangaben
Hauptverfasser: Morrison, Terri (VerfasserIn), Conaway, Wayne A. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: New York McGraw-Hill [2012]
Schlagworte: