Principles of marketing an Asian perspective

Bibliografski detalji
Glavni autori:	Kotler, Philip (Autor), Armstrong, Gary (Autor), Ang, Swee Hoon (Autor), Tan, Chin Tiong (Autor), Yau, Oliver Hon-Ming (Autor), Leong, Siew Meng (Autor)
Format:	Knjiga
Jezik:	engleski
Izdano:	Harlow, Essex, England Pearson Education Limited [2017]
Izdanje:	Fourth edition.
Teme:	Marketing > Asia.