Principles of marketing an Asian perspective

Principles of marketing an Asian perspective

Bibliographic Details
Main Authors: Kotler, Philip (Author), Armstrong, Gary (Author), Ang, Swee Hoon (Author), Tan, Chin Tiong (Author), Yau, Oliver Hon-Ming (Author), Leong, Siew Meng (Author)
Resource Type: Book
Language:English
Published: Harlow, Essex, England Pearson Education Limited [2017]
Edition:Fourth edition.
Subjects:
Marketing > Asia.

Graduate Resource Center (UP Baguio)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
GRC-352 HF 5415 K642 2017 1 CIRCULATION COLLECTION Regular Circulation On-Shelf
GRC-3565 HF 5415 K642 2017 2 CIRCULATION COLLECTION Regular Circulation On-Shelf