Essentials of services marketing

Essentials of services marketing

Taispeáin gach leagan (6)
Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Wirtz, Jochen (Údar), Lovelock, Christopher, H. (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Harlow, Essex, England Pearson Education Limited [2018]
Eagrán:3rd edition.
Ábhair:
Service industries > Marketing.
Service industries > Marketing > Case studies.