Aaker, D. A., & McLoughlin, D. (2010). Strategic market management: Global perspectives (First edition.). Wiley.
Cita Chicago (17th ed.)Aaker, David A., i Damien McLoughlin. Strategic Market Management: Global Perspectives. First edition. Chichester, West Sussex, [England]: Wiley, 2010.
Cita MLA (9th ed.)Aaker, David A., i Damien McLoughlin. Strategic Market Management: Global Perspectives. First edition. Wiley, 2010.
Atenció: Aquestes cites poden no estar 100% correctes.