Strategic market management global perspectives

Strategic market management global perspectives

Bibliographic Details
Main Authors: Aaker, David A. (Author), McLoughlin, Damien (Author)
Resource Type: Book
Language:English
Published: Chichester, West Sussex, [England] Wiley 2010.
Edition:First edition.
Subjects:
Marketing > Management.
Marketing > Management > Case studies.

Graduate Resource Center (UP Baguio)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
GRC-3553 HF 5415.13 A24 2010 CIRCULATION COLLECTION Regular Circulation On-Shelf