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Essentials of marketing research

Bibliografski detalji
Glavni autori: Hair, Joseph F. Jr (Autor), Celsi, Mary (Autor), Ortinau, David J. (Autor), Bush, Robert P. (Autor)
Format: Knjiga
Jezik:engleski
Izdano: New York, NY McGraw-Hill Education [2017]
Izdanje:Fourth edition.
Teme:
Marketing research.