Crafting and executing strategy the quest for competitive advantage : concepts and cases

Manylion Llyfryddiaeth
Prif Awduron:	Thompson, Arthur A. 1940- (Awdur), Peteraf, Margaret A. (Awdur), Gamble, John E. (Awdur), Strickland, A.J. III (Awdur)
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	New York, NY McGraw-Hill Education [2018]
Rhifyn:	Twenty-first edition.
Pynciau:	Strategic planning. Strategic planning > Case studies.