Marketing strategy for the creative and cultural industries

Marketing strategy for the creative and cultural industries

Bibliografske podrobnosti
Glavni avtor: Kolb, Bonita M. (Author)
Format: Knjiga
Jezik:English
Izdano: Abingdon, Oxon, [England] Routledge 2016.
Serija:Mastering management in the creative and cultural industries
Teme:
Arts > Marketing.
Performing arts > Marketing.
Cultural industries > Management.