Marketing strategy for the creative and cultural industries

Marketing strategy for the creative and cultural industries

Библиографические подробности
Главный автор: Kolb, Bonita M. (Автор)
Формат: ‌
Язык:English
Опубликовано: Abingdon, Oxon, [England] Routledge 2016.
Серии:Mastering management in the creative and cultural industries
Предметы:
Arts > Marketing.
Performing arts > Marketing.
Cultural industries > Management.