Strategic management and competitive advantage concepts and cases

Strategic management and competitive advantage concepts and cases

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Manylion Llyfryddiaeth
Prif Awduron: Barney, Jay B. (Awdur), Hesterly, William S. (Awdur)
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Upper Saddle River, New Jersey Pearson Education, Inc. [2012]
Rhifyn:Forth edition.
Pynciau:
Strategic planning > Case studies.
Business planning > Case studies.
Industrial management > Case studies.
Competition > Case studies.