Strategic management and competitive advantage concepts and cases

Strategic management and competitive advantage concepts and cases

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Détails bibliographiques
Auteurs principaux: Barney, Jay B. (Auteur), Hesterly, William S. (Auteur)
Format: Livre
Langue:English
Publié: Upper Saddle River, New Jersey Pearson Education, Inc. [2012]
Édition:Forth edition.
Sujets:
Strategic planning > Case studies.
Business planning > Case studies.
Industrial management > Case studies.
Competition > Case studies.