Online consumer behavior theory and research in social media, advertising, and e-tail

Online consumer behavior theory and research in social media, advertising, and e-tail

Dades bibliogràfiques
Altres autors: Close, Angeline (Editor)
Format: Llibre
Idioma:English
Publicat: New York, NY Routledge [2012]
Matèries:
Consumer behavior.
Internet marketing.
Electronic commerce > Psychological aspects.