The CRM project management handbook building realistic expectations and managing risk
Stresses a back-to-basics approach that favors tactical rather than strategic customer relationship management (CRM). Identifies the common stumbling blocks that threaten all CRM projects and proposes practical solutions to get around them. Identifies critical success factors and risk factors, and f...
| প্রধান লেখক: | |
|---|---|
| সংস্থা লেখক: | |
| বিন্যাস: | Electronic Resource |
| ভাষা: | English |
| প্রকাশিত: |
London
Kogan Page
2002.
|
| মালা: | Gale virtual reference library
|
| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | Available for University of the Philippines Baguio via Gale Virtual Reference Library. Click here to access |