APA引文

Brown, T. J., & Churchill,Gilbert A. Jr. (2014). Basic marketing research: Customer insights and managerial action (8th edition.). Cengage Learning.

Chicago Style (17th ed.) Citation

Brown, Tom J., and Churchill,Gilbert A. Jr. Basic Marketing Research: Customer Insights and Managerial Action. 8th edition. Stamford, CT: Cengage Learning, 2014.

MLA引文

Brown, Tom J., and Churchill,Gilbert A. Jr. Basic Marketing Research: Customer Insights and Managerial Action. 8th edition. Cengage Learning, 2014.