Παραπομπή σε μορφή APA (7η εκδ.)

Sissors, J. Z., & Goodrich, W. B. (1989). Media planning workbook: With discussions and problems (Third edition.). NTC Business Books.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Sissors, Jack Z., και William B. Goodrich. Media Planning Workbook: With Discussions and Problems. Third edition. Lincolnwood, Illinois: NTC Business Books, 1989.

Παραπομπή σε μορφή MLA (9th εκδ.)

Sissors, Jack Z., και William B. Goodrich. Media Planning Workbook: With Discussions and Problems. Third edition. NTC Business Books, 1989.