Psychology of pricing consumers' perception to promotional framing of price and its effect to their purchase intentions

Psychology of pricing consumers' perception to promotional framing of price and its effect to their purchase intentions

Detaylı Bibliyografya
Asıl Yazarlar: Raqueno, Raisa Mae Q. (Yazar), Rivera, Pia Angelica P. (Yazar)
Materyal Türü: Tez
Dil:English
Baskı/Yayın Bilgisi: 2013.