Building a buzz libraries & word-of-mouth marketing

Building a buzz libraries & word-of-mouth marketing

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Bibliografski detalji
Glavni autori: Barber, Peggy (Autor), Wallace, Linda K. (Autor)
Format: Knjiga
Jezik:English
Izdano: Chicago, Ill. American Library Association 2010.
Teme:
Libraries > Marketing.
Libraries > Public relations.
Libraries > United States > Marketing > Case studies.