Handbook of customer satisfaction and loyalty measurement

Handbook of customer satisfaction and loyalty measurement

Bibliographic Details
Main Authors: Hill, Nigel 1952- (Author), Alexander, Jim (Author)
Format: Book
Language:English
Published: Aldershot, Hampshire, England Gower Publishing Limited ©2006.
Edition:Third edition.
Subjects:
Consumer satisfaction > Evaluation > Handbooks, manuals, etc.
Marketing research > Handbooks, manuals, etc.