Marketing management a strategic, decision-making approach

Marketing management a strategic, decision-making approach

Taispeáin gach leagan (4)
Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Boyd, Harper W. Jr (Údar), Walker, Orville C., Jr (Údar), Mullins, John (Údar), Larreche, Jean-Claude (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: New York McGraw-Hill/Irwin ©2002.
Eagrán:Fourth edition.
Sraith:The McGraw-Hill/Irwin series in marketing
Ábhair:
Marketing > Management.