Cases on marketing management in the Philippine setting

Cases on marketing management in the Philippine setting

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Manylion Llyfryddiaeth
Awduron Eraill: Gutierrez, Ben Paul B. (Golygydd)
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Quezon City University of the Philippines Press [2002]
Pynciau:
Marketing > Philippines > Management > Case studies.
Marketing > Philippines > Decision making > Case studies.