Crafting and executing strategy the quest for competitive advantage : concepts and cases

Crafting and executing strategy the quest for competitive advantage : concepts and cases

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Detaylı Bibliyografya
Asıl Yazarlar: Thompson, Arthur A. 1940- (Yazar), Peteraf, Margaret C. (Yazar), Gamble, John E. (Yazar), Strickland III, A. J. (Yazar)
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: New York McGraw-Hill/Irwin 2012.
Edisyon:Eighteenth edition.
Konular:
Strategic planning.
Strategic planning > Case studies.