Which ad pulled best? 20 case histories on how to write and design ads that work

書誌詳細
第一著者:	Purvis, Scott (著者)
フォーマット:	図書
言語:	英語
出版事項:	New York McGraw-Hill Create [2011]
版:	Tentth edition.
主題:	Advertising > Study and teaching. Advertising copy > Evaluation > Study and teaching.