Essentials of marketing a marketing strategy planning approach

Essentials of marketing a marketing strategy planning approach

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Detalles Bibliográficos
Autores principales: Perreault, William D. Ph.D (Autor), Cannon, Joseph P. Ph. D. (Autor), McCarthy, E. Jerome Ph.D. (Edmund Jerome) (Autor)
Formato: Libro
Lenguaje:English
Publicado: New York McGraw-Hill Education 2015.
Edición:14th Edition.
Materias:
Marketing.