Essentials of marketing a marketing strategy planning approach

Essentials of marketing a marketing strategy planning approach

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Bibliografiske detaljer
Main Authors: Perreault, William D. Ph.D (Author), Cannon, Joseph P. Ph. D. (Author), McCarthy, E. Jerome Ph.D. (Edmund Jerome) (Author)
Format: Bog
Sprog:English
Udgivet: New York McGraw-Hill Education 2015.
Udgivelse:14th Edition.
Fag:
Marketing.