The loyalty effect the hidden force behind growth, profits, and lasting value

Bibliographische Detailangaben
1. Verfasser:	Reichheld, Frederick F.
Weitere Verfasser:	Teal, Thomas 1937-
Format:	Buch
Sprache:	English
Veröffentlicht:	Boston, Mass. Harvard Business School Press c1996.
Schlagworte:	Customer relations. Consumer satisfaction. Job satisfaction. Labor productivity. Loyalty.
Online Zugang:	Table of Contents